Unique as São Paulo
Entrepreneurship is putting the world in motion
In Brazil, entrepreneurship is reality. Every day, people turn uncertainty into direction, ideas into action, and context into opportunity.
Entrepreneurship means taking ownership. It means acting despite uncertainty. It means starting the movement.
SP2B was born from that purpose. A gathering that connects those who do, those who build, and those who want to go further — bringing together innovation, business, and people in a shared flow.
Here, connections are turning points. It is when the right people meet that ideas gain direction, projects leave the drawing board, and the future truly begins to happen.
2B EXPECTED?
A week to create the future we want to live
Opening night
2B CONNECTED
Business Area
SP2B brings together, in a single environment, investors, companies, startups, and leaders operating at different stages of the innovation ecosystem. Through strategic content, practical training, and qualified networking opportunities, the event drives meaningful connections and supports entrepreneurs on their journey.
Divided into four stages — Growth, Builder, Enterprise, and Startup — the area brings together founders and C-levels to SMEs and startups seeking real growth opportunities.
The movement starts with you
During SP2B, São Paulo becomes a platform for those who want to build, connect, and transform. A gathering that brings together applied innovation, relevant content, and people willing to make things happen. More than watching, you participate. More than listening, you activate.
Explore the access options and choose the one that best fits you and your goals.
PLATINUM
For those who want to be at the center of everything.
The most complete credential at SP2B. Designed for those who want to go beyond the experience and gain privileged access to leading figures, content, and ecosystem opportunities. With PLATINUM, you live the event in depth, connecting with investors, executives, and global founders in strategic environments and exclusive experiences.
- Access to all 8 event days (Monday through Friday with credential + Saturday and Sunday with priority registration)
- Access to all content stages (Tracks, Business Area, and Innovation/Tech stages)
- Access to training content including masterclasses, workshops, and mentoring sessions
- Access to exclusive events
- Access to premium spaces including VIP Area, exclusive lounges, and premium show floors
- Access to the exhibition area (Expo)
- Access to the networking tool with one-to-one meeting scheduling (Meeting Tool)
- Premium networking with global investors, executives, and founders
- Fast Pass for high-demand content sessions
- Shuttle service to ease transportation and optimize your experience
- Invitations to exclusive events
- Exclusive market insights report
- Access to shows in an exclusive area
- Access to the gastronomy area
- Exclusive gift (SP2B bag)
Enterprise
For those who want to turn connection into business.
The ideal credential for executives, intrapreneurs, and leaders who want to go beyond content and generate real impact within their companies. With ENTERPRISE, you access SP2B's main content while building strategic connections with startups, investors, and partners in an environment designed to accelerate decisions and opportunities.
- Access to all 7 event days (Monday through Friday with credential + Saturday and Sunday with priority registration)
- Access to all content stages (Tracks, Business, and Innovation/Tech stages)
- Access to training content including masterclasses, workshops, and mentoring sessions
- Access to exclusive events including opt-in for guest lists at brand-hosted side events
- Access to premium spaces including VIP Area, exclusive lounges, and premium show floors
- Access to the exhibition area (Expo)
- Access to the networking tool with one-to-one meeting scheduling (Meeting Tool)
- Networking with investors, executives, and ecosystem players
- Access to shows in an exclusive area
- Access to the gastronomy area
Explorer
For those who want to be inspired and get moving.
The ideal pass for those looking to learn, explore new ideas, and connect with what is shaping the future of business, technology, and creativity. With EXPLORER, you experience SP2B intensely throughout the week, accessing relevant content and experiences that expand your repertoire and generate new perspectives to put into practice.
- Access to content days (Tuesday through Friday) + Saturday and Sunday with priority registration
- Access to content stages (Tracks and Innovation/Tech stages)
- Access to the exhibition area (Expo)
- Access to the networking tool with meeting scheduling at meeting points
- Networking with ecosystem participants
- Access to shows at the auditorium garden
- Access to the gastronomy area
Daypass
For those who want to experience SP2B at their own pace.
The ideal option for those who don't have the full week available but want to immerse themselves in an intense day of innovation, content, and connections. With the DAY PASS, you choose the day that makes the most sense for you and access the event's main content and experiences.
- Access to 1 event day (Tuesday, Wednesday, Thursday, or Friday)
- Access to content stages (Tracks and Innovation/Tech stages)
- Access to the exhibition area (Expo)
- Access to the networking tool with meeting scheduling at meeting points
- Networking with event participants
- Access to shows at the auditorium garden
- Access to the gastronomy area
