Victor Santos
CEO and Founder
Liv Up
An entrepreneur for 10 years, Victor Santos is CEO and co-founder of Liv Up. Production Engineer from POLI-USP and Master in Management Engineering from the Polytechnic of Milan, he founded the company in 2015 with the purpose of transforming the eating habits of Brazilians by combining practicality and healthiness, launching one of the largest food delivery cases in Brazil.
From Farm to Delivery: The Impact of Digital on Food Culture
11/08 · 15:00 - 16:00
Beyond - Feeding the Future
From the rural producer to platforms, digital is reconfiguring the entire food chain. Data, marketplaces, smart logistics and delivery apps have changed the way food is produced, distributed and consumed, which influences prices and preferences. This panel discusses how technology, algorithms and new consumption dynamics are transforming food culture