Douglas Haubert

Douglas Haubert is National Director of Exclusive Channels at Claro Brasil, where he leads the national strategy for Company-Owned Stores, Franchises, and high-value Retail, managing over 1,400 stores and 150 franchisees nationwide. With over 20 years of experience in sales channels and retail, he has worked at Vivo and TIM, where he led strategic accounts. Leading the 'Store of the Future' project at Claro, Douglas has been dedicated to digital transformation and customer experience in physical retail, unifying owned and third-party channels and integrating omnichannel strategies between e-commerce and stores. Under his leadership, Claro stores recorded 40% revenue growth in the last 2 years.