Daniela Lupo
Member of the fourth generation of Lupo, a Brazilian textile company with over 100 years of history. She serves as executive director, board member, and president of the family council at Lupo, and brings this experience to other companies and leaders through her own methodology: Fio do Tempo (Thread of Time), which transforms history into future strategy.
The Thread of Time: How Memory and Legacy Shape the Future of Organizations
Every organization carries a visible history and an invisible one. The first appears in indicators, strategies, and results. The second lives in narratives, symbols, beliefs, silences, and patterns that cross generations and shape how people, teams, and companies decide, innovate, and relate. But what if the invisible is impacting your results? Using the Thread of Time methodology, I propose a perspective on how history and legacy influence the culture, innovation, and longevity of organizations. Combining my experience as an executive of the fourth generation of a century-old company with Theory U, governance, and the principles of alchemy, I present a path to recognize what normally doesn't appear in reports but profoundly influences the company's future.