Anna Carolina
Executive with 26 years of experience in Marketing, Communication, CX and Innovation, leading transformations in large Brazilian and multinational companies. Worked across aviation, education, beauty, consumer goods and healthcare, with strong track record in performance acceleration, brand equity strengthening and reputation management. Current CMO at Claro for the SME business division. Former Marketing and Customer Experience Director at Azul Airlines, leading branding, communication, digital strategy, CRM, performance and CX operations for over 20 million passengers. Led national campaigns, loyalty programs, revenue and reputation initiatives, and participated in the Crisis Committee and Chapter
Smart conversations, better business: the future of sales has already begun
The future of sales doesn't depend only on more people, but on smarter, more connected and personalized conversations. In this masterclass, Claro Empresas and Blip discuss how AI, automation and digital channels are transforming the customer experience and helping companies grow in a scalable way, while maintaining focus on what really matters: building relationships that generate results.