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Vanessa Mathias

Co-founder
WHITE RABBIT

Vanessa Mathias is co-founder of White Rabbit, a futures and cultural intelligence consultancy, and author of 'Radical Reimagination'. An expert in cognitive sovereignty—the right to think in the AI era—she has spoken at venues ranging from SXSW and TEDx to festivals like Rio Innovation Week, Rio2C and SP2B, in addition to numerous corporate events and workshops, and serves on several curatorial boards. Her talks blend neuroscience, imagination, TikToks and established authors in the same rhythm. She is mother to Ayra and Dante, her main futures consultants.

Meetup - Reimagining Work with White Rabbit and ALAF

12/08 · 14:00 - 14:50
SP2B Connect

Everyone knows how to say what they don't want for the future of work: endless workdays, burnout, overloaded leaders, AI replacing autonomy, and a lifetime available for work. But what about the opposite? Can you describe the future you actually want? In this experience, we'll use the lenses of Radical Reimagination to create, in just a few minutes, a prototype of a future of work worth building. Because there's a simple rule: if we can't imagine the finished house, no one can stand the construction.

Experience Isn't Scenery, It's Behavior

12/08 · 16:00 - 16:45
SP2B Connect

The questions that transform space, narrative and technology into experiential marketing. Great experiences don't begin with scenography, technology or an "Instagrammable" idea. They begin with understanding what people want to feel, do, share and take with them.