Vanessa Giangiacomo
Speakers

Vanessa Giangiacomo

Head of Marketing
Ofner

Vanessa Giangiacomo has 20 years of experience in marketing, leading brands at companies such as Danone, NotCo, Nestlé, and Heinz. She is currently Head of Marketing and Direct to Consumer at Ofner. Named one of the 20 best marketing professionals by iBest 2025, her work has also been recognized by Cannes Lions, Effie Awards, El Ojo Iberoamérica, and MMA Smarties.

Marketing, Health and Wellness: the Impact of Communication on Female Behavior

11/08 · 15:45 - 16:30
Belong - Beyond Brands

The women's wellness market is gaining more and more relevance; however, traditional marketing still faces the challenge of deconstructing stereotypes and semantic biases.