Tasha
Twin sisters Tasha and Tracie Okereke are rappers, selectors, fashion stylists, and creators of the itfavela movement. They began their journey with the Expensive $hit blog in 2014. They are independent artists and members of Ehxis Studio, the independent label of which they are co-founders and partners.
Mars One: Leading Businesses as Cultural Platforms
What transforms a company into a cultural force? In this conversation, rappers Tasha & Tracie, artist Emerson Rocha (AKA Saturno), and Lucas Rodrigues, Strategy and Culture Lead at Kenner, discuss how brands can go beyond communication to become platforms for creation, belonging, and social impact. At the intersection of music, fashion, art, and identity, they explore how collaboration between creators and companies can strengthen communities, amplify historically underrepresented voices, and place culture at the center of business strategy.