Rubia Coimbra
Rubia Coimbra is Vice President of Cloudera for Latin America and has been with the company since 2018. She holds a degree in Business Administration from PUC Brasília, an MBA from the Brazilian Capital Markets Institute (IBMEC), with a double degree from the University of Illinois, United States. In the technology sector, Rubia has worked at major companies such as IBM, EMC, Dell, Nokia, SAP, and Quest Software, holding leadership positions in projects including start-ups, mergers, and spin-offs.
What Machines Know About Your Health and What That Means
Technologies capable of mapping behaviors, interpreting emotions, predicting decisions and automating interactions are already part of the routine of companies, digital platforms and health services. If data about consumption, location and habits already have economic value, sensitive information about body, mind and vulnerabilities can be worth even more. Who collects this data? How is it used by artificial intelligence systems? And who should define the limits of this use?