Rosana Hermann
Rosana Hermann is a journalist, screenwriter and author. She holds a Bachelor's degree in Physics from USP, with postgraduate studies in Nuclear Physics and in Neuroscience and Positive Psychology from PUC-PR. Since the 1980s, she has worked as a screenwriter and creator for children's shows, comedy and variety programs on different networks. She was anchor of Fala Brasil, host of Atualíssima, co-host of Porta-Afora with Fabio Porchat, and was part of the 9th season of Lady Night. She is co-writer of Miguel Falabella's series on Disney+, author and co-author of over ten books, columnist for F5/Folha, AI researcher, speaker at Brain Congress and ambassador for UNESCO's MIL Cities Brazil.
Hijacked Attention: Purpose and Well-being in the Scroll Era
With algorithms, ready-made answers, external goals and constant comparisons, the question about the meaning of life remains open. Technology has accelerated our capacity to produce, measure, respond and track everything in real time — but it has also amplified the noise. Living has become performing, optimizing, reacting, being always available. But when innovation demands immediate attention, what happens to that which needs time to make sense?
The Mathematics of Time: What AI Can (and Cannot) Give Back to You
The promise that "we all have the same 24 hours" ignores the weight of mental exhaustion in modern life — and Artificial Intelligence arrives as a possible equalizer of this equation. But does automating tasks really free up time for what matters, or does it only create space to fill it with more work? This session discusses how to use AI to take over the ordinary and repetitive without falling into the trap of turning free time into more disguised productivity — and how leaders and creatives can redesign their own routines so that technology serves well-being, not the other way around.