Renata Rivetti
Renata Rivetti is a researcher in the science of happiness, TEDx speaker, LinkedIn Top Voice, Fast Company columnist, and author of 'The Power of Well-being: a guide to redesigning the future of work' published by Objetiva, part of Companhia das Letras. After years as a marketing executive, she made a career transition and is now a reference in the topics of happiness, human relations, humanized leadership, mental health, and the future of work.
The Value of Non-Productive Time: The Pause Beyond Strategy
In a context driven by metrics and efficiency, 'unproductive' time seems like a luxury or a failure. However, experts have been reclaiming the role of creative idleness, silence, and pause as fertile territories for imagination and symbolic elaboration. This panel proposes a reflection on how the logic of constant optimization can reduce creative power, and why preserving spaces of non-production can strengthen strategic vision and innovation. Entrepreneurship, in this sense, also means knowing how to protect time that does not generate immediate results, but sustains possible futures.