Renan Damascena
Renan Damascena is a strategist, cultural researcher, and leader specialized in curation and the intersection of culture, creativity, and business. Co-founder, partner, and strategic director of MUVUKA and AUÊ – creative hubs focused on cultural intelligence and impact. With over a decade of experience, he has led strategic work for global brands such as Netflix, Disney, Nubank, Meta, and Avon, consistently translating cultural insights into competitive advantages. Renan was included in the Forbes Under 30 Brazil 2025 list and Meio & Mensagem's 30 Under 30 list. His work is driven by the belief that culture – especially from peripheral and underrepresented communities.
Market Access: Who Buys, Who Sells, Who Grows
Purchasing power does not always translate into real access to markets, networks and opportunities for those who produce. How is consumption organized, where does money flow and what structures determine who can transform demand into sustainable business? By linking market data with the practical experience of those who build bridges between producers and consumers, the conversation proposes understanding consumption as a starting point for a more just and structured economy. Entrepreneurship, in this context, means recognizing that having purchasing power is not the same as having market access, and that closing this gap is, in itself, a strategy for the future.