Marcio Krauss
Marcio Krauss holds a master's degree in Philosophy, a teaching license in History, and a bachelor's degree in Social Communication with a focus on Public Relations. A specialist in Political Science and Postmodern Culture, he is recognized for his reflections on the 'burnout society' and 'liquid modernity'. With experience in the humanities, he works as a teacher in schools and college preparatory courses in Northeast Brazil, inspiring students to question the world. A content creator and author of I Think, Therefore I Insist, published by Editora Planeta, he seeks to make philosophy accessible to the public. His texts and videos engage with contemporary issues, offering reflections on modern life
A Guide to the Now
In a scenario marked by constant distractions and expectations of continuous performance, entrepreneurship is an exercise in presence. This panel proposes to think of the 'now' not as urgency, but as attention: the capacity to be fully present in decisions, relationships, and processes. Business requires more than strategy, it requires understanding of the time we inhabit. How to act without being captured only by urgency? Entrepreneurship, in this context, is inhabiting the present without abandoning the horizon of the future. Entrepreneurship, in this case, is understanding where choices begin in order to make better decisions.