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Maíra Blasi

Expert in Future of Work, Latin America Researcher and Founder of Subversiva
Subversiva

Maíra Blasi is a specialist in the future of work, TEDx Speaker, LinkedIn Top Voice, and founder of Subversiva. With over 20 years of experience in management and digital transformation, she helps companies rethink leadership and culture in the face of changes in the world of work through lectures, workshops, and consulting. She is a professor at PUCRS and a master's student at PROLAM-USP, where she investigates leadership models in Latin America. Her analyses and research have been featured in outlets such as CNN, Globo, TV Cultura, Folha, and Estadão.

Leadership Meetup with SUBVERSIVA

13/08 · 16:00 - 17:00
SP2B Connect

What do you see that I don't see? Creativity, repertoire and collective intelligence in action People can observe the same image, face the same challenge and see completely different possibilities. In this playful 50-minute experience, participants will work in groups to interpret images, create associations and discover what happens when one way of seeing meets others. The proposal is to exercise creativity in a subversive way: distrust the first answer, shift perspective and allow another person's repertoire to expand our own. At the end, we will transform the game into learnings for everyday life, exploring how repertoire, critical thinking and collective intelligence can improve decisions, expand the use of artificial intelligence and help in creating less obvious products, services and solutions. Because when artificial intelligence can produce countless answers, the questions, criteria and lenses we use to choose among them become even more important.

Ready to be part of the movement?

The movement starts with you

During SP2B, São Paulo becomes a platform for those who want to build, connect, and transform. A gathering that brings together applied innovation, relevant content, and people willing to make things happen. More than watching, you participate. More than listening, you activate.

Explore the access options and choose the one that best fits you and your goals.

PLATINUM

A experiência completa: opening night exclusiva e acessos no Hotel Unique.

Para executivos C-level, founders e investidores que buscam acesso privilegiado e conexões de alto impacto.

Everything in Enterprise, plus:

  • 8 dias de evento
  • Opening Night exclusiva com Esther Perel. Sujeito a lotação (mediante opt in)
  • Acesso a área VIP
  • Fast Pass para os conteúdos mais disputados
  • Shuttle para deslocamentos durante o evento. (Shuttle do Hotel Unique – Parque Ibirapuera – Hotel Unique)
  • Networking premium com investidores, founders e executivos
R$ 4.720,00
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ENTERPRISE

Acesso direto a quem decide: networking com investidores e executivos na Business Area.

Para executivos e intraempreendedores que conectam empresas a startups, investidores e parceiros estratégicos.

Everything in Explorer, plus:

  • 7 dias de evento (exceto opening night)
  • Acesso a Business Area
  • Pista premium nos shows
  • Meeting tool com agendamento de reuniões one-to-one
R$ 2.360,00
-50% discount*
R$ 1.180,00
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EXPLORER

Nosso passaporte para conhecimento, conexões e experiências.

Para profissionais que buscam novas ideias, repertório ampliado e conexões que geram perspectiva e ação.

Everything in Day Pass, plus:

  • 7 dias de evento (exceto opening night)
  • Sábado e Domingo com inscrição prioritária
  • Acesso aos palcos e trilhas (exceto Business Area)
R$ 1.180,00
-50% discount*
R$ 590,00
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Day Pass

Para quem quer encaixar o SP2B em uma agenda apertada.

Profissionais com a semana comprometida, que podem mergulhar em um único dia de evento.
  • 1 dia de evento à escolha (segunda ou terça ou quarta ou quinta)
  • Acesso aos palcos e trilhas do dia escolhido (exceto Business Area)
R$ 590,00
-50% discount*
R$ 295,00
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Z PASS

Para pessoas jovens empreendedoras dando primeiros passos no mercado.

Pessoas universitárias, recém-formadas e criadoras de conteúdo iniciando suas carreiras.
  • 1 dia de evento dedicado (sexta-feira)
  • Acesso aos palcos e trilhas da sexta-feira (exceto Business Area)
R$ 320,00
-50% discount*
R$ 160,00
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EMPOWER

SÁB 15 AGO

Para novos talentos que impulsionam a transformação

Para microempreendedores, lideranças e talentos periféricos que acreditam na inovação como ferramenta de impacto.
  • 1 dia de evento dedicado (sábado)
  • Acesso aos palcos e trilhas do dia escolhido (Sábado)
  • Não dá acesso ao show Criolo convida AJULLIACOSTA

SHOW CRIOLO CONVIDA AJULLIACOSTA

SÁB 15 AGO
Um encontro de música, arte e potência periférica para inspirar e celebrar.
SOLD OUT

SHOW BAIANASYSTEM

DOM 16 AGO
Encerramento com o som vibrante de uma das bandas mais potentes da música brasileira.
SOLD OUT

50% Discount:

Claro customers: coupon available in the Claro app.

C6 Bank customers: pay with a C6 card and use the coupon code C6NOSP2B.

Itaú customers: pay with an Itaú card and use the coupon code ITAUNOSP2B.

Excludes Platinum credentials.