Letícia Vaz
Letícia Vaz is an entrepreneur, influencer, speaker, and mentor, recognized as one of the leading references in women's entrepreneurship in Brazil. With over 1 million followers on social media, she shares content about business, marketing, innovation, and fashion. At 17, she founded her clothing brand to pay for college and transformed LV STORE into a company with annual revenue exceeding R$ 10 million. Today, she leads LV Holding, a group that brings together businesses in fashion, education, and media sectors. She is currently also a partner and Head of Innovation at Nuvemshop, the largest e-commerce platform in Latin America, and daily contributes to the growth of digital entrepreneurship in the
From Creator to CEO: from Influence to Leadership
The creator economy has opened space for young people to transform creativity, authenticity and influence into successful brands and businesses. In this meeting, creators from the beauty, fashion and food industries share the challenges of transitioning from creator to CEO, reflecting on leadership, growth, management and building companies that go far beyond social media.


