Kelly Cordes
Kelly Cordes de Andrade is the Founder of staai, an artificial intelligence education and training company that has already trained more than 2,000 professionals and supported 12 nonprofit organizations. Her mission is to move AI beyond the conversation and into the everyday practice of individuals and businesses.
Before founding staai, she conceived and launched blastU, Brazil’s pioneering innovation and entrepreneurship festival, which brought together more than 6,000 participants and 175 speakers, connecting startups with leading companies such as Itaú, Vivo, Iguatemi, McKinsey, and Raízen.
An entrepreneur in São Paulo for nearly two decades, Kelly works at the intersection of communication, technology, and education, always focused on turning knowledge into action.
Lab: AI: your copilot at work and in life. [by BlastU]
*Registration only for Platinum and Enterprise credentials. Sign up through our app starting July 22, 2026* A gathering to think out loud about how AI is already changing the way we do business, create, and live. No manual, no step-by-step: a conversation prompted by questions that matter — where does AI amplify who you are and where does it still not replace your judgment? Drawing from the experiences of those in the room, we exchange views, test ideas, and leave with new questions in mind — not with ready-made answers.
Lab: Best practices with AI. [by BlastU]
*Registration only for Platinum and Enterprise credentials. Sign up through our app starting July 22, 2026* AI: The right choices (and the risks nobody tells you about): Everyone already uses AI — but few use it well. Let's separate what really works from what only seems to work: how to write good prompts, when to trust (and when to distrust) the answers, and what to never put into an AI tool. A thought-provoking conversation about productivity and security in everyday life. You'll leave with applicable best practices — and a more critical eye on data, privacy, and the limits of trusting a machine that responds confidently even when it's wrong. Bring your questions, your cases, and your doubts. The exchange is the highlight.