Kel Cogliatti
Kel Cogliatti is a creative leader who operates at the intersection of culture, innovation, and business. Specialized in foresight and multimedia storytelling, she designs and leads large-scale creative ecosystems, transforming creativity into strategic and scalable impact. Over more than 17 years of experience, Kel has led and curated international projects, including managing Arrivals and Departures operations at the Rio 2016 Olympic Village and global initiatives for brands and institutions such as Unilever, the United Nations, and Discovery Channel. She is currently Head of Programming at RIO2C and SP2B. She holds a master’s degree in Multimedia from the University of Porto.
Women Who Move the Game: Leadership, Business and the Future of Sports with the FIFA Women's World Cup 2027™
The transformation of sports also involves those who occupy leadership positions and make decisions on and off the field. The panel brings together different perspectives to discuss the impact of female leadership in business and the sports industry, as well as the opportunities that the FIFA Women's World Cup 2027™ represents for the different segments impacted by the event.
Masters_Energy and High Performance Management
What does a manager need to know about how to create and sustain a high-performance company? Samba school drum corps, sports teams and high-performance management. At what point do these universes converge? We hope in this meeting to create simple analogies to explain complex concepts, experiences that can effectively help managers in their daily challenges. Among the topics covered are: which indicators should be used to increase your company's efficiency; or your drum corps formation, how to maintain constant focus on results (or output); how to make subordinates transform into members of highly productive teams, the importance of motivation and employee training.