Juliana
Juliana Okuda is a mother, actress, voice actress, and strategic designer with 20 years of experience in the field and 9 years dedicated to Innovation. She holds a degree in Design from Mackenzie and in Performing Arts, and a postgraduate degree in Innovation and Strategic Design from the European Institute of Design. She currently leads Ajinolab, Ajinomoto do Brasil's open innovation hub — a vehicle that led the company to win the Top Open Corps award three times by 100 Open Startups.
CUBO - Opportunity Diagnosis: how to discover and deepen demands. Company: Ajinomoto
To match with the right solutions, the first step is to plug the pain in the right place. In this hands-on workshop, Juliana Okuda (Ajinomoto) brings practical methodologies for you to dig up and structure real bottlenecks before going out to look for solutions in the market. The goal is to teach how to prioritize strategic demands of the core business, ensuring that your innovation initiatives have traction, market fit and high delivery impact.