João Bosco
João Bosco works at beOn, Claro's innovation hub, where he leads the company's relationship with the innovation ecosystem. He works on connecting startups, universities, research centers, and strategic partners to transform business challenges into innovation opportunities, building new businesses and solutions collaboratively.
Millions of companies, the same challenges: the SME market map
Most Brazilian SMEs and startups don't get stuck due to lack of technology. They get stuck because they need to grow while technology changes faster than ever. As the business acquires new customers, expands operations and accelerates its digital transformation, complexity, risks and requirements to continue growing also increase. In this masterclass, we will discuss how these challenges evolve as the company matures, what are the main bottlenecks faced by SMEs and startups and why understanding this journey is essential to develop products, services and business models that respond to the real needs of this market.
From Idea to Investment: What Separates Those Who Receive Funding from Those Who Don't
Raising investment is not about luck or exclusive networks — it's a combination of preparation, narrative, and relationship building. In this panel, we bring together essential perspectives: what goes through an investor's mind when you leave the room, how founders outside the main hubs build real pathways to access capital, and the concrete checklist of what your startup needs to have before knocking on any fund's door. A frank conversation about the investment game — for those who truly want to get in it.