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Henry Mira

Head of Content and Insights
Eletromidia

Henry Mira has spent the past 17 years transforming data, desires, and contradictions into strategy. He has worked at global agencies and consultancies such as Droga5 and Accenture, leading work for brands like LATAM Airlines, Huggies, Ambev, Unilever, Natura, and Vivo, combining repertoire, imagination, and intuition. Today at Eletromidia, he helps build the vision of the city as a creative and data platform, at the intersection between the physical world and the digital ecosystem.

​The Urban Creativity Algorithm: Data OOH

11/08 · 11:00 - 12:00
Belong - Beyond Brands

How is the connection between data and creativity redefining brand presence in the daily life of cities? * Sponsored Session

Impossible to Ignore: Creative OOH Experiences

15/08 · 14:30 - 15:30
Belong - LiveX

How does OOH become a stage for innovation, creativity, and memorable urban experiences?