Gabi Rodrigues
CIO
Droga5
Gabriela Rodrigues is a multidisciplinary strategist with a background in Electronics, Communications, and Neuroscience, combining different fields to create new perspectives on brands, culture, and impact. She is the Chief Impact Officer at Droga5 São Paulo and one of the creators of WALK, an impact innovation hub that connects brand strategy, reputation, and social transformation to make brands more relevant in society. A jury member for Cannes Lions, Effie, The One Show, Gerety Awards, and other global awards, she won the Caboré award for Strategy in 2021 and was recognized by SCOPEN as one of the most admired advertising professionals in Brazil. She is also a lecturer at Miami Ad School.


