Franklin Costa
Co-Founder of OCLB and digital nomad.
Strategic consultant, LinkedIn Top Voice and digital nomad for nearly a decade, Franklin Costa is also an expert in innovation events such as SXSW, where he has been guiding groups of executives for 8 years, in addition to being responsible for the curation of SP House. Franklin is co-founder of oclb, a boutique consultancy specialized in event planning and experience design, created in 2017, serving clients such as Itaú and Globo.
Summit Promoview: Brands that Care: the Role of Experiences in Social Health
Social health has become a topic of discussion. The subject gained the spotlight at SXSW 2025, when Harvard scientist Kasley Killam positioned connection between people as a new pillar of well-being, alongside body and mind. In this panel, the conversation brings the theme to the world of brands: how activations and in-person gatherings are going beyond engagement and becoming spaces of real connection, contributing to the social health of audiences and communities.
From Time Clock to Login: The New Balance between Performance and Well-Being
Remote work and hybrid models have transformed routines, professional relationships and productivity expectations, while raising discussions about work-life balance, organizational culture and talent retention. This panel proposes to evaluate the gains and tensions of this format, considering different sectors, worker profiles and work schedules. On the agenda is the search for models that reconcile flexibility, performance and well-being without generating new forms of inequality or overload.


