Fabiana Murer
Fabiana Murer, former Brazilian pole vaulter.
Recognized as one of the greatest names in the sport in Brazil and the world.
Main achievements:
- Indoor World Champion (Doha, 2010)
- Outdoor World Champion (Daegu, 2011)
- Pan American Games Champion (Rio 2007)
- South American Record Holder (4.87 m)
After ending her career in 2017, she co-founded Insport, where she works as a physiotherapist and, with her experience as an athlete, developed the Murer Method, focused on running technique, injury prevention, and performance improvement.
Be Curious, Be Bold. Leaders Who Transform Brands
Branding as a path to Self-Acceptance, in brands and in the individuals who precede the brands: authenticity, vulnerability and being who you are, instead of pretending to fit in. Trends have not ceased to exist, but static reports have become too slow for a world that accelerates in multiple directions at the same time. The world has become a dynamic system, in this panel we talk about convergences that emerge from the interaction between multiple systems at the same time and generate power, value and autonomy through branding.


