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Erika Dorta

Global CEO
WorkFlow Arts

Erika Dorta is a film director and founder of Workflow Arts, a production company specialized in corporate films and audiovisual projects that combine creativity, technology and innovation. With over 15 years of experience in the market, she has stood out for the strategic use of artificial intelligence in creative processes and audiovisual productions. Erika works with major brands developing content that connects storytelling, corporate culture and digital transformation.

Intentionality, Connection and Results in the Use of Generative AI

12/08 · 11:00 - 12:00
Belong - Beyond Brands

This panel explores the combination, by brands and platforms, of using artificial intelligence through a creative lens and applying it to understand consumer behavior and trends.