Elisama Santos
Writer, author of the bestsellers Nonviolent Education (2019), Why We Yell (2020), Courageous Conversations (2021), and Let's Talk (2023), the children's book "The First Dive" (2024), and the novels Same River (2022) and Farewell Essays (2025). Psychoanalyst, postgraduate in Mental Health from PUC-PR. Certified in Conflict Resolution and Mediation and Conciliation of Interests from PUC-RS, and parental educator by the Positive Discipline Institute, USA. Certified in the Executive Leadership Program for Early Childhood by Harvard University. Host of "Customer Service of Emotions" on GNT and the videocast "Tea of Courage". TED Speaker, reference in NVC and Nonviolent Education. Brazil.
Summit Globo - Future of Influence
Influence is changing shape. In a scenario marked by artificial intelligence, new technologies and transformations in human behavior, how can brands and leaders build relevance, trust and genuine connection? Esther Perel and Silvio Meira discuss the new pillars of influence and what will be essential to engage people, communities and markets in the coming years.
A Guide to the Now
In a scenario marked by constant distractions and expectations of continuous performance, entrepreneurship is an exercise in presence. This panel proposes to think of the 'now' not as urgency, but as attention: the capacity to be fully present in decisions, relationships, and processes. Business requires more than strategy, it requires understanding of the time we inhabit. How to act without being captured only by urgency? Entrepreneurship, in this context, is inhabiting the present without abandoning the horizon of the future. Entrepreneurship, in this case, is understanding where choices begin in order to make better decisions.
The movement starts with you
During SP2B, São Paulo becomes a platform for those who want to build, connect, and transform. A gathering that brings together applied innovation, relevant content, and people willing to make things happen. More than watching, you participate. More than listening, you activate.
Explore the access options and choose the one that best fits you and your goals.
PLATINUM
A experiência completa: opening night exclusiva e acessos no Hotel Unique.
Para executivos C-level, founders e investidores que buscam acesso privilegiado e conexões de alto impacto.
Everything in Enterprise, plus:
- 8 dias de evento
- Opening Night exclusiva com Esther Perel. Sujeito a lotação (mediante opt in)
- Acesso a área VIP
- Fast Pass para os conteúdos mais disputados
- Shuttle para deslocamentos durante o evento. (Shuttle do Hotel Unique – Parque Ibirapuera – Hotel Unique)
- Networking premium com investidores, founders e executivos

ENTERPRISE
Acesso direto a quem decide: networking com investidores e executivos na Business Area.
Para executivos e intraempreendedores que conectam empresas a startups, investidores e parceiros estratégicos.
Everything in Explorer, plus:
- 7 dias de evento (exceto opening night)
- Acesso a Business Area
- Pista premium nos shows
- Meeting tool com agendamento de reuniões one-to-one

EXPLORER
Nosso passaporte para conhecimento, conexões e experiências.
Para profissionais que buscam novas ideias, repertório ampliado e conexões que geram perspectiva e ação.
Everything in Day Pass, plus:
- 7 dias de evento (exceto opening night)
- Sábado e Domingo com inscrição prioritária
- Acesso aos palcos e trilhas (exceto Business Area)

Day Pass
Para quem quer encaixar o SP2B em uma agenda apertada.
Profissionais com a semana comprometida, que podem mergulhar em um único dia de evento.
- 1 dia de evento à escolha (segunda ou terça ou quarta ou quinta)
- Acesso aos palcos e trilhas do dia escolhido (exceto Business Area)

Z PASS
Para pessoas jovens empreendedoras dando primeiros passos no mercado.
Pessoas universitárias, recém-formadas e criadoras de conteúdo iniciando suas carreiras.
- 1 dia de evento dedicado (sexta-feira)
- Acesso aos palcos e trilhas da sexta-feira (exceto Business Area)

EMPOWER
Para novos talentos que impulsionam a transformação
Para microempreendedores, lideranças e talentos periféricos que acreditam na inovação como ferramenta de impacto.
- 1 dia de evento dedicado (sábado)
- Acesso aos palcos e trilhas do dia escolhido (Sábado)
- Não dá acesso ao show Criolo convida AJULLIACOSTA


