Bruno Dayrell
Bruno Dayrell is a partner at Grupo Trigo and Director of Asian Brands, leading China in Box, Gendai, and Koni Store. With over 30 years of experience in the food industry and 17 years dedicated to franchising, he works on brand development, network expansion, and strengthening one of Brazil's largest franchise systems. Grupo Trigo brings together over 850 restaurants nationwide, generates more than 10,000 direct jobs, and owns brands such as Spoleto, China in Box, Gendai, Koni Store, Casa do Pão de Queijo, Gurumê, and ASA Açaí. A biologist and engineer by training, Bruno believes in franchising as a powerful platform for collaboration and entrepreneurship. In a sector that moves over R$ 300 billion
Think Again! Your Future Self Thanks You
Technology determines prosperity, structural political choices define who wins and who loses, entrepreneurs who don't revise their convictions may find themselves alone in the game. In this panel we invite you to the exercise: think again and again! Bringing stories of managers who had to revise convictions and saved their businesses. We will also talk about how to articulate and animate human networks. The application of netweaving technologies as a tool to energize entrepreneurship and its capacity to overcome problems. The art of exchanging I'm sure for what if... Contrary to human network activations, we have digital, social, closed and exclusive networks, an environment that enhances qualified connections based on various filters, collective intelligence, exchange of experiences and building trust partnerships, we show a different behavioral profile. More than a panel about innovation, this is an invitation to rethink mental models, strengthen your relational capital and discover how the right networks can be one of the main competitive differentials for those who want to grow in a world in constant transformation.


