Bruna Coatti
Speakers

Bruna Coatti

Head of Brand, Communication & CX Intelligence
Natura

Bruna Coatti is the Head of Brand, Communication & CX Intelligence at Natura, with a solid track record at consumer goods giants such as Unilever, AB InBev, and Danone. An Economics graduate from the University of São Paulo (USP) and a management specialist, she dedicates her career to humanizing data and transforming it into business strategies that build stronger, deeply connected brands

Omnichannel Roots

14/08 · 11:15 - 12:15
Belong - LiveX

Before e-commerce existed, Natura was already doing the world's largest 'Phygital' integration in the favelas through resellers. In this panel we will bring together Ipsos science, CUFA's territory and Natura's expertise to show how Beauty Consulting dominates logistics and social commerce in the periphery.