André Salém
With 9+ years in blockchain solutions architecture, André is the founder and leader of Blockforce, where he combines AI and blockchain to turn data into verifiable trust. A former blockchain architect at IBM Research Lab and IBM, he excels at translating complex business models into enterprise-grade infrastructure. A pioneer of Brazil's blockchain ecosystem since its earliest days, he builds traceability, ESG compliance, and Digital Product Passport solutions that bridge permissioned and public networks at scale. A TED speaker, startup advisor, and former São Paulo Ethereum Brasil representative, he pairs technical depth with vision to serve a more transparent, sustainable economy.
The Good Hacker: The Future of Sustainability in Fashion
Four years after bringing blockchain into the conversation as a technology that extends far beyond NFTs, BRIFW revisits a topic that has become increasingly strategic for the fashion industry. André Salem, co-founder of Blockforce, Taci Abreu, Sustainability Director at Riachuelo, and Artur Lemos, Head of Product at Grupo Soma, join Rita Wu, Director of Content and Communications at Instituto FabLab Brasil and technology analyst for Times Brasil-CNBC, to discuss how blockchain has evolved from a promise into an infrastructure capable of enhancing traceability, transparency, and intelligence across supply chains. The conversation explores the advancement of initiatives such as digital product passports, the new regulatory requirements emerging in international markets, and the role these technologies play in building a fashion industry that is more sustainable, efficient, and prepared for the challenges of the global economy.
The movement starts with you
During SP2B, São Paulo becomes a platform for those who want to build, connect, and transform. A gathering that brings together applied innovation, relevant content, and people willing to make things happen. More than watching, you participate. More than listening, you activate.
Explore the access options and choose the one that best fits you and your goals.
PLATINUM
A experiência completa: opening night exclusiva e acessos no Hotel Unique.
Para executivos C-level, founders e investidores que buscam acesso privilegiado e conexões de alto impacto.
Everything in Enterprise, plus:
- 8 dias de evento
- Opening Night exclusiva com Esther Perel
- Acesso a área VIP
- Fast Pass para os conteúdos mais disputados
- Shuttle para deslocamentos durante o evento
- Networking premium com investidores, founders e executivos
ENTERPRISE
Acesso direto a quem decide: networking com investidores e executivos na Business Area.
Para executivos e intraempreendedores que conectam empresas a startups, investidores e parceiros estratégicos.
Everything in Explorer, plus:
- 7 dias de evento (exceto opening night)
- Acesso a Business Area
- Pista premium nos shows
- Meeting tool com agendamento de reuniões one-to-one
EXPLORER
Nosso passaporte para conhecimento, conexões e experiências.
Para profissionais que buscam novas ideias, repertório ampliado e conexões que geram perspectiva e ação.
Everything in Day Pass, plus:
- 7 dias de evento (exceto opening night)
- Sábado e Domingo com inscrição prioritária
- Acesso aos palcos e trilhas (exceto Business Area)
Day Pass
Para quem quer encaixar o SP2B em uma agenda apertada.
Profissionais com a semana comprometida, que podem mergulhar em um único dia de evento.
- 1 dia de evento à escolha (terça, quarta ou quinta)
- Acesso aos palcos e trilhas do dia escolhido (exceto Business Area)
Z PASS
Para pessoas jovens empreendedoras dando primeiros passos no mercado.
Pessoas universitárias, recém-formadas e criadoras de conteúdo iniciando suas carreiras.
- 1 dia de evento dedicado (sexta-feira)
- Acesso aos palcos e trilhas da sexta-feira (exceto Business Area)
