Amanda Lobato
Amanda Lobato is Head of Brand & Innovation (CMO) at Opella Brazil. She is part of the company's leadership, which brings together in its portfolio some of the most recognized brands by Brazilians such as Dorflex, Allegra, Novalgina and Enterogermina. An executive with over 13 years of experience, she has a solid track record in marketing, consumer insights, media and digital transformation, with strategic positions at Reckitt, working in Brazil and global markets. She holds a degree in Business Administration from the Federal University of Minas Gerais (UFMG).
Opella Presents: The Future of Self-Care in Brazil
Self-care has shifted from being an individual choice to becoming a cultural transformation. From the explosion of street running to advances in weight management therapies, including mental health and prevention, Brazilians are redefining their relationship with health. The panel will discuss how these changes are shaping the future of self-care and the role of Consumer Healthcare in this new journey. *Sponsored Session Opella