Adriana Pereira
Adriana Pereira, co-founder of The Fabricant, is a leading female voice in fashion tech and a respected thought leader with two decades of experience in the global fashion industry. After witnessing the limitations of traditional fashion firsthand, she set out to challenge the status quo and build tools that empower designers, streamline workflows, and reduce fashion’s environmental and financial strain. Through her work at The Fabricant, Adriana is helping shape a more innovative and responsible fashion ecosystem that reflects the transformative potential of technology and the power of inclusive leadership.
Help, She's the Boss Now!
Are you afraid that AI might become your new Big Boss? Artificial intelligence inspires fascination, anxiety, and countless questions about the future of creative work. In this conversation, Adriana Pereira and Kerry Murphy, co-founders of The Fabricant, discuss how AI is transforming fashion—from design to production—and advocate for technology as a tool to expand creative possibilities, automate processes, and free up more time for imagination. Amid cycles of hype, market bubbles, and the industry's real challenges, the session invites participants to reflect on creativity, authorship, and what changes when AI stops being a trend and becomes part of everyday life.